About Me &
How I Can Help You
I’m Francesca, a trainee health coach and an experienced content writing, copywriting and communications specialist, passionate about helping people build positive, lasting wellbeing habits and supporting the organisations that make that possible.
My story & professional background
I have several years of B2B and B2C experience in writing and communications across London and Amsterdam, working with food, drink, consumer lifestyle and tech brands ranging from global names (including Philips Monitors, AOC International, Tanqueray No. TEN, Lavazza and Perrier-Jouët) to family-run wineries and start-up food and drink businesses. My background spans both agency and in-house roles, with writing and editing a core day-to-day focus.
Writing has always been the part of my work that excites me most. I genuinely love the challenge of finding the right words to capture a brand’s voice, bring stories to life and influence how people think, feel and act.
A recent career break to overcome a health challenge shifted my perspective and deepened my understanding of wellbeing, resilience and what truly matters in daily life. It also strengthened my interest in the science and psychology of healthy habits and what helps people sustain them. Returning to work with renewed purpose, I knew I wanted to apply my communication skills in a way that felt more meaningful.
This led to my decision to retrain as a health and wellness coach and focus my professional path on helping individuals build healthier habits and supporting the organisations that inspire them to do so.
My health coaching journey
I’m currently completing a Level 5 Diploma in Health and Wellness Coaching, accredited by the UK and International Health Coaching Association (UKIHCA) — the leading professional body for health coaches in the UK and internationally — and I’m set to qualify in July 2026.
Health coaching is all about helping people take meaningful, sustainable steps towards healthier habits. Unlike teaching or instruction, it works through empowerment, active listening and behaviour-change psychology — encouraging people to connect with what truly motivates them and supporting them in building confidence and accountability along the way.
Through my training, I’m gaining a strong foundation in several key areas of health, including behaviour change and habit formation, the psychology behind sustainable lifestyle change, nutrition and blood sugar balancing, exercise, stress management, chronic and inflammatory disease prevention, and evidence-based holistic wellbeing and lifestyle principles.
I’m available to work with individuals as a trainee coach ahead of qualifying in July 2026.
Health Coaching for Individuals
Do you find yourself constantly putting everyone and everything else first — your job, your family, your to-do list — while your own health quietly slips down the list? You know you should be sleeping better, moving more, managing your stress, eating well or drinking less alcohol. But life keeps getting in the way. You want to change your habits, but you don’t know how to make it stick and fit a healthier routine into the demands of busy, modern living.
That’s exactly where health coaching can help.
As a trainee health coach completing my Level 5 Diploma in Health and Wellness Coaching, I work with individuals on a one-to-one basis to help them take meaningful, sustainable steps towards better health and wellbeing. My approach is empathetic, evidence-informed and entirely tailored to you — focused on what genuinely motivates you and what will actually work in your life.
Areas I can help you improve:
- Energy levels — understanding what’s draining you and building habits that restore and sustain your vitality
- Stress management — developing practical, personalised strategies to manage chronic stress and build resilience
- Sleep — identifying the habits and patterns affecting your sleep and making lasting improvements
- Exercise and movement — finding an approach to physical activity that fits your life and that you’ll actually stick to
- Nutrition and weight-loss — building a healthier relationship with food to support your energy, mood, long-term health and weight management
- Work-life balance — creating boundaries and routines that protect your time, energy and wellbeing
You can read more about the benefits of health coaching and how it works in my article, here.
Working with me:
I currently have limited spaces for voluntary (free) coaching of 4 or 6 sessions as part of my studies, as well as programmes available at a discounted student rate. Sessions are typically one hour and held online.
If you’re ready to invest in your health and in yourself, I’d love to hear from you.
Health & Wellness Writing for Brands and Businesses
My offering brings together several years of professional writing and communications experience, a deep personal interest in health and wellbeing, and ongoing training in behaviour change and holistic health — giving me a distinctive perspective that goes beyond content creation to a genuine understanding of what helps people make lasting lifestyle change.
I’m particularly passionate about supporting businesses committed to improving people’s health, happiness and quality of life — including those in health and wellness, digital health and health-tech, corporate wellbeing, behaviour change and lifestyle improvement, public health communication and wellness-focused lifestyle brands.
What I can help you with:
- Clear, compassionate and evidence-informed content
- Website copy, blogs, articles and brand storytelling
- Messaging and tone-of-voice development
- Behaviour-change-informed communication
- Wellness campaigns and educational content
- Content that motivates people to take healthy, sustainable actions
My goal is simple: to help you communicate in a way that connects, supports and inspires healthier lives.
I’m available for part-time permanent or contract roles (2–3 days per week, weekdays) as well as freelance content writing, copywriting, editing and communications work.
If you’re looking for wellbeing-focused writing and communication support, I’d love to hear from you.